The Fact File

19 October 2021

Accessibility foundations: what are web accessibility guidelines?

Perhaps you’ve already heard WCAG standards been talked about in relation to your website? For us here at Freerange, we hold accessibility in high regard and follow the globally shared standard for web content accessibility very closely.

8 July 2021

Accessibility foundations: what is accessibility and why is it important?

The complexities of accessibility can be daunting. But think about how daunting it could be for someone with a disability who is trying to find information on your website. There are many different components to understand and consider when creating a design that allows users with a disability to access your information with ease. Let’s break down accessibility and the standards to aspire to.

5 March 2020

Marketing as a force for good

Sector Fundraising and Marketing in a Digital World Notes from a talk at the 2020 SACOSS Conference by Nick Crowther.

25 July 2019

Changed for the B-etter

The B Corp assessment is a rigorous process, in a good way. It invites you to examine your business and it's impact - both positive and negative - from every angle. The Impact assessment looks at Governance, Workers, Community, Environment and Customers. Having been through this process twice now, we've  had the opportunity to uncover areas for improvement and implement new ways of doing things, here are just a few examples.

18 March 2019

A quick guide to Google Ad Grants

1 March 2019

Values denier to values disciple

Five years ago I thought values were mostly bullshit. Just a thing politicians and pointy haired bosses use to justify their actions and tell us how to act. The nation’s values. The company’s values. Characteristics that don’t ring true or that our leaders don’t seem to follow themselves.