Marketing

10 June 2015

Effective landing page design

22 May 2015

Writing for the web: living content is king!

What is quality content when writing for the web? Why it's living content, written for living things. You can satisfy both people and the SEO bots. Win-win!

15 May 2015

Five stats to prove the value of visual content in social media

By nature, people are visual and we’re attracted to images. 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text. (Sources: 3M Corporation and Zabisco)

8 May 2015

Why create a blog for your business?

This post is very meta. A blog about blogging for business from a business with a new found passion for blogging. Bear with me… (more…)

19 February 2015

Social Media Communities – you’ve built it, but have they come?

You’ve spent lots of time, effort and money getting your website up to scratch. You’ve got your tweets crawling and the comments are active and your fingertips are poised for a flurry of interaction.

15 September 2014

Introducing the Digital Capability Reference Model

This blog is a prelude to the book, 77 Building Blocks of Digital Transformation: The Digital Capability Model, written by Jace An. If you're curious to explore the rest of the concepts on digital transformation, click the button below to purchase a copy.