A facebook profile for a nonprofit organisation

10 August 2015

How to use Facebook for nonprofit organisations

Facebook can be a valuable tool for nonprofit organisations worldwide as it is perceived to be the world’s most popular social network. Australians are amongst the highest social media users in the world with 13 million active users on Facebook each month. According to a Nielsen report commissioned by Facebook in January, stats revealed the average time Australians spend on Facebook every day is 1.7 hours. Furthermore on average, of those that have discovered new information on Facebook, 60% would go on to learn more and about 35% of people who have discovered a business or product on Facebook would share that with their friends.

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A blue character with 4 arrows for arms, pointing outwards and labelled 'NFP brand'. Two white arrows point inwards.

5 August 2015

Nonprofit branding makes all the difference

Of all organisations, nonprofits have the most to gain from brand building. An authentic brand embodies your values and mission. For nonprofits, connecting with their community through shared values is imperative.

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Two hands showing the heart line on the palm, with a heart icon.

20 July 2015

It’s time to be good…

It’s our birthday. Freerange Future is now nine years old. In previous years we'd throw a party. Not this time, too much to do.

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Create a face illustration - a circle as a base, with 3 options each for eyes, nose and mouth

22 June 2015

Why your nonprofit brand personality matters

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