Creating spaces where everyone can be seen and celebrated is essential, and the recent photography project with Yumba Bimbi Support Services beautifully demonstrated what is possible when inclusivity is placed at the heart of creativity.
Yumba Bimbi provides disability support across the Central Highlands and Western Queensland regions. It is more than an organisation, it is a vibrant community centered on connections and a commitment to people. To bring this vision to life, we ensured inclusivity was at the forefront of our planning process and that the photoshoot echoed the very spirit of Yumba Bimbi. When selecting talent, Yumba Bimbi invited participants of all abilities to audition, and those selected were treated with the same professionalism and respect as any model. This meant contracts, payment, and a photoshoot day that mirrored the experiences of models in any commercial setting.
The team selected settings that were both practical and enjoyable, allowing participants to feel comfortable and express themselves naturally. The day kicked off on a Green Turf Farm, where participants mingled with Hazel the sheep and Mary the chicken. From there, they moved to the Emerald Botanical Gardens, where the participants enjoyed some play at the park and netball courts. The day wrapped up with online games at the social club, a perfect end to a day brimming with fun and connection.
The Yumba Bimbi team made sure the environment was as inclusive as possible, with an informal dress code that encouraged participants to wear what they felt best in. After all, magic often happens when things are natural and unplanned.
“Being part of this incredible community is truly rewarding. Every interaction brings me a sense of fulfilment and joy. I’m so grateful for the opportunity to work with such wonderful people.” – The Emerald Photographer
This experience has shown that when we prioritise inclusivity, we foster a sense of belonging and unity that resonates far beyond the lens. We can’t wait to share more of our work with Yumba Bimbi, so watch this space.
Topics: Brand, Digital, Marketing, Storytelling
