The Working Women’s Centre is a group of fiercely passionate women advocating for and supporting working women in South Australia. The incredible free service allows all women, particularly those in vulnerable or disadvantaged situations, the opportunity to fight for their fair rights.
Freerange Future worked with the team to bring their dated brand into the 21st century. They wanted the brand to reflect their rich history, a passionate personality (aka kick ass attitude) and to be able to hold it’s ground in the corporate world. The result is a simple brandmark that represents women working together, a bold colour palette, a fresh typeface with a nod to their rich history and beautiful hand drawn illustrations.
Check out the fabulous new website we designed here
The best part – the strategy, design and development process was 100% run by our own team of very own fierce women. F**k yeah!
© Freerange Future 2022