The solution
As part of their refresh, their logo and fonts were carefully considered to enhance their existing brand to be more universally accessible. Their colour palette was refined and new circular design elements were introduced to further extend their branding styles. New assets such as business cards, email signatures, letterheads, posters, certificates and EDM templates were then created to reflect their new brand.
Following this refreshed look, the website was next in line for a re-design. Accessibility was again prioritised, following WCAG standards to ensure all the content was in correct formatting for all users to be able to access easily. The “Easy Read” function is a stand out feature that utilises text, iconography and layout to simplify and explain information in a shorter format that is easier for users to understand the content of a page.
Accessibility
How accessible is your website and brand?
1 in 5 Australians have some form of disability. We consider accessibility as a high priority, ensuring our websites meet WCAG 2.0 accessbility standards and additional widgets can be utilised. Does your website have contrast errors? Is it keyoboard-friendly? Are your text sizes legible? Do you use image alt-tags? Let us help build an accessible product for you.
Get in touch about accessibility
Other pieces of work
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