HomePlace

A New Digital Home for HomePlace

HomePlace

The Challenge

HomePlace is a registered NDIS provider who have been transforming lives in Adelaide since 1989. As they worked towards a new strategic plan, it became clear that their website and positioning needed to be updated, to cut through noise and engage appropriately. The approached Freerange to help with a new accessible website and light brand refresh.

The Solution

We focused on creating a website that would be easy to navigate for everyone, following WCAG 2.1 AA standards. To enhance accessibility further, we developed a multi-page Easy English microsite – a simplified version of the site that functions as a complete and separate resource.

Highlights

Easy English Microsite

We developed a multi-page Easy English microsite – a simplified version of the site that functions as a complete and separate resource.

Light Brand Refresh

We refreshed the brand keeping it memorable and recognisable for existing clients, but with a fresh look to align with the new website and strategic plan.